Phone: 800-239-0058
Keynote Speaker • Seminar Leader • Panelist • Author • Columnist
Business Journal Columns™ - Competition
Live with dissent or die without innovation
Slowly evolving organizations face extinction
Innovation generates competitive advantage
Want competitive new ideas?
Beat competitors without cost
What really works in beating your competitors?
The ‘New Economy’ has collapsed; what’s next?
Beat the competitive “Giants” at their own game
Is anyone thinking…thinking about the customer?
Competition’s magic formula, virtual workers
Competitive lessons from Wal-Mart
Compete and win by avoiding commodity hell
Compete eight times more effectively using PR
Compete, win, answer: “Why should customers buy from you?”
Five steps to a culture of competitive advantage
Competing, be smart, be nice and play fair
Compete better, avoid customer scams
Small Business Can Prosper Against Giant Retailers
Creative Marketing Can Beat the ‘Big Spenders’
Finding, Analyzing, & Using Info about Your Competitors
Overcoming skepticism in today’s marketplace is key
How Competitively Disadvantaged is Your Business Due To Information?
Power… Knowing And Doing
Your Unique Selling Proposition is Key to Making a Difference
Learning From What Went Wrong Often Leads to Unexpected Profits
Radical Innovation May Be Secret To Successful 21st Century Business
Identifying archetype key to success
Building a power brand along with agressive marketing are key
What’s unique about what you do?
Two customer and worker segments emerging
Don’t get blindsided
Encourage Dissenter or Kill Innovation Without Realizng It.
Successful competitors use the best “knowledge” and “intangible” assets
Where do innovative ideas come from?
What really works in beating your competitors
Celebrity endorsements and one other powerful competitive tool
Capturing mindshare, conquering competitors
Don’t compete, create a new category and dominate it
Only “sticky” ads can beat the competition
Competing in a demand driven new world
Does being innovative generate the greatest success?
Compete like a politician, win or die