Businesses are busy building thousands of new world class office towers, realizing that’s what their web site represents. We’re not thinking of our sites as a marketing spin-off or an extension of our catalog or a trade show. We realize that it will be a new business, deserving its own staff, budget, and focus.

Marriott will achieve the No. 1 aim of e-business: Give customers what they want; when they want it, in the way they want it. “Customers will tell you everything they want before your competition even thinks of it. Once customers pay for room on-line, extend that relationship!” How can your organization extend its relationship with your customers?